Welcome to The Green
Room with Lynn Smith
Media Expert, News
Anchor Alum
An Immersive Coaching Program Guaranteed to Get You Featured in Top Media Outlets and Help You Become the Go-To Expert in Your Field
…in as little as 6 weeks.
Ready to have your expertise truly heard by the masses and fast-track the growth of your brand, business, and profits?
The #1 way for CEOs, thought leaders, authors, and experts to become go-to authorities in their field is through media exposure.
The problem with that is — there’s a lot of competition out there. And most media outlets already have a long list of experts to rely on again and again.
So how do you get your foot in the door?
And, more importantly, once you get that opportunity — how do you make sure you NAIL it so you become their new go-to expert?
That’s what The Green Room helps you unlock.
Hi, I’m Lynn.
After being a news anchor for over 15 years with experience at the TODAY Show, NBC News, and CNN, I know exactly how to get you career-changing media appearances and help you crush every performance so that you’re invited back again and again.
And I can tell you, a lot more goes into landing than just having ‘good talking points.’
From overcoming the fear of being on camera so that you speak with authority and confidence to overcoming imposter syndrome so that the delivery of your pitches is powerful every time and invokes exactly what you want.
I have sat in the chair of an anchor for years and have since helped numerous people prepare for and achieve the level of exposure their expertise deserves.
My method has earned 100% of my client’s media appearances on CNN, CNBC, MSNBC, FOX, Yahoo Finance, and so much more. And I’ve packed everything you need in order to do the same within this single coaching program.
Over the course of 6 weeks, you will…
• Master the perfect pitch so you are the chosen expert for top media outlets, giving you major exposure with local, state, and national coverage.
• Pitch to a TV News Booker for a media appearance with the support of myself and the community so you have a smooth and successful first pitch.
• Overcome any fears of being on camera so that you perform with confidence and allow your true self to come through the lens.
• Craft your unique story so each media appearance turns into a flood of new clients and customers WITHOUT having to spend money on ads.
It’s time to go from best-kept secret in your field to widely known expert.
What We’ll Do and What You’ll Get:
• 6 weeks of online video training with me, Lynn Smith (National Media Expert and News Anchor Alum), or a Rylan Media Certified Coach.
• Weekly 60-minute live group coaching sessions to workshop the lessons with me or a Rylan Media Certified Coach.
• Resources to take your media training and turn it into social media GOLD plus content for your newsletters and email list.
• Insider information on how to elevate your message and brand.
• Pitch templates, cheatsheets for various news outlets, and roadmaps for crushing your media appearances so you can be heard, get your time back, and explode your business.
• Exclusive insights from expert anchors and bookers to help you understand what TV news shows REALLY look for in a great guest.
• A detailed checklist on exactly what to do once you’re booked so nothing is missed and the entire process is a breeze.
• BONUS 30-minute 1-1 recap with me where you can ‘Ask Me Anything’ after our 6 weeks together!
You will walk away with 15 years of media expertise in just 6 weeks,
plus tens of thousands of dollars worth of resources, knowledge, and experience.
PLUS… You will also receive these FREE bonuses:
• Full access to my Crush It on Video online course. Discover how to be great on video to generate leads, sales, and more profit for your brand and business – as FAST as 3-2-1!
• Full access to my Crush It on TV online course. With this immersive course, you’ll learn not only how to get on media appearances but HOW TO BE GREAT on video so you will be invited back time and time again.
• Copy of my e-book: “Confidence Quotient: Increase your self-confidence and decrease your self-doubt holding you back.”
• In-depth PDF packet for exercises and cheat sheets that will support your growth to becoming the go-to expert.
Nearly $1,000 in bonuses for FREE!
What We’ll Do and What You’ll Get:
• Six weeks of online video training with Lynn Smith, National Media Expert and News Anchor Alum, plus weekly 60-minute live group coaching sessions to workshop the lessons.
• Resources to take your media training and turn it into social media gold and content for your newsletters and email list.
• Insider information on how to elevate your message and elevate your brand.
• Pitch templates, cheatsheets for various news outlets, and roadmaps to crushing your media appearances so you can be heard, get your time back, and explode your business.
• Expert guests from anchors to bookers to understand what TV news shows are REALLY looking for in a great guest.
• Complete tech checklist and what to do once you’re booked.
• BONUS 30-minute one-on-one recap with Lynn Smith for an ‘ask me anything’ after our 6 weeks together.
“Lynn is honest, fun, and super talented.”
Before working with Lynn, I struggled with my energy on camera, talking in soundbites, and understanding what makes a GREAT pitch. It was an excellent experience and I improved on all of the above. I also got a better understanding of how to drive my desired outcome.”
–Mark Scribner
Managing Director, Private CFO, oXYGen Financial
How We Will Do It
• Learn how to craft your unique story so you understand how to turn your media appearance into marketing for your business (an as seen on TV expert is marketing that money can’t buy).
• Learn how to craft the perfect pitch so you learn what makes a good news story that you can comment on in the media and how to drill down the information into soundbites.
• Practice your pitch to the group and conduct mock interviews on group pitches in session 5. Then in the last session you get the chance to pitch to a TV News Booker who would consider your pitch for a media appearance.
• You will walk away with 15 years of media expertise in just 6 weeks and tens of thousands of dollars worth of resources, knowledge and experience.
“I just finished Lynn’s Crush it on TV course. It was awesome! I learned how to craft my story, what to wear, and what to say.”
She even gave great background setup, lighting, and makeup tips, amazing. I truly enjoyed the course, thanks for taking the time and energy to put such a comprehensive program together.”
–Bonnie Mauldin
Founder and CEO of The Mauldin Group
The program is broken into 6 sessions of online video training, taught by me, and weekly live coaching calls led by me or a Rylan Media Certified Coach:
Session 1: Crafting Your Story
• Introduction to The Green Room, who we are, and what we will do.
• Craft your personal story, discover your perceived weaknesses, and tap into your fears – so you can break free from any restraints and bring your powerful expertise to the surface.
Session 2: Perfecting Your Pitch
• Learn what makes a good news story and how to perfect your pitch with soundbites – so that your message is clear, concise, and captures the attention of your audience.
Session 3: Crushing Your Media Performance
• Setting the stage and getting your look right on-camera – so you feel fully confident and are seen as the authoritative expert you are.
• Guest speaker: National Media Insider
• What makes someone “good on TV” – based on insider knowledge from expert anchors and bookers.
Session 4: Developing Pitches
• Group assessment of pitches crafted by the group – giving you the opportunity to collab with others and receive my feedback on your pitches before practicing your interview.
Session 5: Mock Interviews
• Mock interviews on group pitches – allowing you to practice delivering your pitch and crushing your on-camera performance before your first real media appearance.
Session 6: Your Time to Shine
• Guest speaker: A Booker for TV News Appearances – where you will have the chance to pitch to a TV News Booker who will consider it for a media appearance!